Vision-Box, an Amadeus-owned specialist in biometric-based travel solutions, digital identity, and seamless travel management, has unveiled its latest innovation: Service Design.
According to Vision-Box, Service Design represents a pioneering service that aims to improve the adoption of any biometric solutions, either as stand-alone options or integrated with current Vision-Box software and touchpoint solutions. Developed in response to growing industry demand, Service Design has been developed to provide a seamless and integrated experience throughout the entire user journey.
By leveraging quantitative data from the Seamless Journey Platform and qualitative insights from Vision-Box's User Experience (UX) research database, the solution seeks to support operations optimization, reduce friction and provide continuous improvement along the seamless journey. Service Design increases biometric adoption rates by up to 30 percentage points, said Vision-Box, enhancing user satisfaction by understanding customer needs and fostering long-term success and loyalty.
Vision-Box’s team of UX researchers, strategists, and designers have developed four comprehensive packages designed for deployment across multiple markets, including airports, airlines, seaports, cruise lines, border control, and identity management.
Commenting on the launch of Service Design, Alessandro Minucci, chief product officer at Vision-Box, said; “We are excited to introduce Service Design, a game-changing solution that addresses the evolving needs of the travel industry and represents a significant step in our mission to enhance the traveller experience. By leveraging our expertise and innovative approach, we are confident that Service Design will elevate the travellers’ journeys and drive significant benefits for our clients and partners.”
