Local firm Thai Rent a Car will operate the Enterprise Rent-A-Car, National Car Rental and Alamo brands in Thailand


Enterprise Mobility has signed an agreement with Thai Rent a Car to add new franchise locations featuring car rental options from Enterprise Rent-A-Car, National Car Rental and Alamo.

Branches featuring the Enterprise, National and Alamo brands are scheduled to open in Thailand in July 2024 at nine locations throughout the country, including branches at every major international airport. Founded in 1978, Thai Rent a Car has a well-established presence in Thailand.

“With a focus on exemplary customer service, Thai Rent a Car has been a top player in the car rental industry in Thailand for more than 45 years,” said Marco Beltgens, assistant vice president, global franchising – Asia Pacific at Enterprise Mobility. “As one of the premier tourism destinations in the world, Thailand has been a key target for our growth plan in the Asia-Pacific region.”

Through its franchise partners, Enterprise Mobility has seen significant international growth over the past 10 years, which includes a presence in ten countries and territories in the Asia-Pacific region, including Japan, South Korea, Australia and New Zealand, along with nationwide car rental coverage in China, offered though its Chinese partner, eHi.

Enterprise Mobility is the world’s largest vehicle rental business, and along with its franchisees has a network of more than 9,500 neighbourhood and airport rental locations in more than 90 countries and territories across the globe.

Privately owned by the Taylor family of St. Louis, Enterprise Mobility manages the Enterprise Rent-A-Car,  National Car Rental and Alamo brands. 

The new branches will open in Thailand in July
The new branches will open in Thailand in July Enterprise Mobility