Advertising with Airports International

The Market

Airports are the backbone of the worldwide commercial air transportation system with approximately 836 international airports (of all sizes) recognised by IATA.

The rapid growth of this sector creates a continuing need for airports to expand and provide high-quality services. At the same time, technological, regulatory, security and economic trends are placing new and increased demands on airports.

A major example of technological developments that are forcing airports to introduce new technologies is the introduction of new super-jumbo aircraft such as the Airbus 380 which can carry up to 850 passengers in some configurations. This has required many airports to upgrade their baggage handling systems and invest in other ground handling infrastructure.

Airport security has been a major concern for decades due to the vulnerability of commercial aircraft to hijacking. The tragic events of September 11, 2001 resulted in a worldwide consolidated effort to develop and deploy technologies to prevent terrorists from gaining access to aircraft.

On the economic front, the privatisation of many formerly government-run airports around the world has created a growing class of airport operators with the financial means and the incentives to invest in modernising their facilities and infrastructure. This modernisation of facilities and systems can help these private airport operators improve their bottom line by cutting costs and increasing traffic and revenues.

As airlines face continued financial challenges, they increasingly look to airport owners and their consultants to help maximise the use of existing gates and related terminal facilities, streamline the check-in process, facilitate passenger movement from airport curb to boarding gate and create an overall rewarding travel experience for passengers.

Editorial Profile

The magazine is neutral in its positioning which is designed to keep readers educated, informed and up to date about the latest developments in technology and equipment and emerging trends within the airports and airline business.

The industry is on the brink of some significant developments as the world of commercial aviation is transformed. Airports International is at the forefront when it comes to keeping abreast of the latest developments.

Readership

Airports International is a truly global publication with distribution to over 150 countries. Chief Executives, Managing Directors, Directors, General Managers, Operations Directors are among the many qualified recipients of the publication who operate across a range of industry sectors including:

Airports

Ground Handling and Airport Services

Airlines

Authorities, Institutions and Organisations

Airport industry support services
Importantly these target readers are responsible for having a key influence in the decision making process for their organisation.

The Product

Airports International established in 1968 has the prestige of being the world’s longest established, most highly read title and also enjoys the envious reputation of being the largest circulated business to business publication dedicated to the Airports Market

  • A4 glossy, saddle stitched
  • Established 1968
  • 9 issues published annually
  • Circulation ABC 12,054 (Jan – Dec 2015)

A creative approach 

Advertorials

Advertorials are a proven way of blending an advertising theme into an editorially styled feature, thereby delivering a very strong message to new and existing customers. Airports International can write and design an advertising feature based on your business, products and services from information supplied by you.

Supplements/Promotional Material

Airports International magazine can design, write and produce your promotional material in a variety of languages, sizes and specifications. We can also distribute your supplements through Airports International magazine at the shows we attend or via direct mail to a particular target market.

Reprints

Articles that have featured in Airports International are an excellent way to promote your company at events and through direct mail. The reprints can range from 2 – 12 pages and can be re-designed to carry your advertising message.

Gatefold, Outserts, Loose Inserts

Airports International can accommodate single and double gatefolds, outserts and loose inserts. This creative form of marketing can have a huge impact when you are launching new products/services.

Airports International Media Pack 2017

Advertising Terms and Conditions

Interested in the Air Traffic Control? Take a look at our sister publication Air Traffic Management Magazine www.airtrafficmanagement.net

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